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The NSMC is currently working with the Jordan Social Marketing Center (JSMC) on a number of water and energy projects designed to deliver behaviour change on people's use of Jordan's scarce natural resources.  Jordan is one of the most "resource poor" countries in the world and has water rationing across the whole country.  It imports over 97% of all its energy and has experienced challenges over the last few years from high levels of inward migration because of the Syrian civil war.

The only time that I recall some of our most successful projects is when I am training and I am using one of a past social marketing interventions to explain or demonstrate a core concept.  One of the most innovative projects of the last decade was the "Be a star" breastfeeding programme.  Based in Lancashire and in partnership with the Little Angels breastfeeding peer support organisation and The Hub, the programme promotes breastfeeding amongst 16- to 25-year-old mothers. 

The NSMC has now spent over two weeks working with Doctors Without Borders in South Africa to train their health promotion workers to interview women who have been the victim of gender based violence.  The aim of the project is to get more women who have been abused into dedicated clinic's set-up by MSF and the Department of Health in and around Rustenburg.  We are hoping these interviews with people in the target population will provide us with enough insight to develop a fully fledged social marketing programme.

A couple of weeks ago we were in Washington D.C. for the 5^th World Social Marketing Conference. It seems like just yesterday that The NSMC was organising the 1^st World Conference in Brighton and over the past decade the conference has been held in Ireland, Canada and Australia and now it was the USA's turn to host the event.

Below, Dr Rowena Merritt of The NSMC, reflects on the conference:

The NSMC are currently working with the highly respected Doctors without Borders (Medecins Sans Frontieres) on a project in the platinum mining belt in South Africa.  The aim of this project based in Rustenburg is to get women and men who have been raped or suffered sexual abuse to attend specially designed MSF clinics that provide essential medical and counselling support.  Despite the fact that recent statistics show that around 40% of women in the area have been sexually assaulted at some point in their lifetime, the numbers of people coming to the centre are still relatively low.

Welcome to our new website!

Although our old website has given good and faithful service over the last few years, we felt that it was time for a refresh. We hope you find our new site easy to navigate and the content useful. 

Refreshing our website is very much work in progress and over the next couple of months we will be transferring more content over from our old site. However, if you take a look at our new site you will see that you can still access all the content that you tell us you like such as The Social Marketing Toolkit and the Show Case case studies.