One Stop Shop

If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

Awareness and understanding of social enterprise within the health and social care sector: Qualitative research

To examine awareness and understanding of social enterprise amongst key audiences, as well as attitudes to and interest in social enterprise. In particular:

The initial motivations and triggers to setting up a social enterprise
The defining characteristics of those setting up social enterprises
The key barriers and hurdles to setting up a social enterprise

To explore awareness and understanding of the ‘Right to Request’ process amongst key audiences. In particular:

Young people Alcohol Segmentation: Scoping study

The specific research objectives were:

To validate understanding around young people and parents and alcohol
To understand the relationship between attitudes and motivations associated with alcohol consumption behaviour for both children/young people and parents/carers
Provide baseline data for KPIs in terms of attitudes and behaviour for future tracking during the lifetime of the programme
To understand whether and how the attitudes and behaviours of children/young people and parents/carers are related within the same household

To what degree can government alter public attitudes towards their own general health? Qualitative research

The research aimed to address the following issues:

Understanding what helps with bringing about behaviour change
Understanding what has, in the past, helped people to change their health behaviours and why
What would help, why and who should deliver it
Are attitudes based on rational thinking or decision-making?
Are effective responses likely to be based on tapping into people’s emotional responses or instinct?
Do people tend to go for ‘default’ options, as behavioural economists sometimes argue?

DEFRA water saving campaign: Evaluation research

The overall aim of the research was to evaluate the success of the water saving campaign, by way of conducting a pre and post campaign measure, with options for conducting further waves of research over the next three to four years.

Specifically, the research assessed:

Awareness and recognition of the campaign
Attitudes and behaviour towards saving water in the home
Differences in awareness and attitudes by segments being targeted from the Defra
Attitudinal segmentation

Patients' attitudes towards sharing medical data for research: Desk research

Rapid review of academic and market research literature on the general public’s opinions on:

Their data being accessed by the Government for research;
Their medical data being accessed, so that they can be invited to participate in relevant health research; and
Their medical data being used for health research

Child development programme: Qualitative research with parents

The research was required to map parents’ needs at the various developmental milestones and to assess how well the current programme meets these needs.

Contraception among 16+ women: Qualitative research with healthcare providers

The overall objective of the research was to inform decisions about the type and nature of marketing activity which should be undertaken in this field so that the service available to contraception users can be improved, and provision of the widest possible range of contraception options, including LARCs, effected.

Achieving this objective involved exploring:

Shingles vaccine: Qualitative research to inform the introduction of the Herpes Zoster vaccine and communications to encourage its take-up

The research was required to explore:

public understanding and views of shingles
reactions to the idea of a vaccine
how people relate it to the flu jab and other injections
the barriers to take-up
the benefits and motivations
the views of nurses

Varicella (chickenpox): Qualitative research on new childhood vaccinations

Qualitative research was commissioned to understand attitudes towards the potential new vaccine, including identifying any potential barriers to take-up, in order to help provide guidance for its introduction and to inform the development of communications around the new vaccine.

Specifically, the objectives of the research were to explore:

Hepatitis C: Creative development research targeting South Asian groups

Overall objective: To understand responses to the creative concepts.

More specifically, to identify:

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