The NSMC has worked with leading health economists and NICE to develop a suite of online tools. These will help practitioners and commissioners to calculate the value for money of their social marketing and behaviour change programmes. This guide is intended to help users of the breastfeeding tool and to provide links to the evidence used to prepare it.

Key Statistic

A NICE report estimated that a 10% improvement in breastfeeding 'would result in savings to the NHS of £6.4 million, arising from reductions in Otitis Media, Gastroenteritis, Asthma and reduced costs of formula and teats.'

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This guide is desigmed to help users of the Value For Money Tool for Breastfeeding and provide links to the evidence used to prepare it.

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