One Stop Shop

If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

Smoking in Lewisham: Scoping report

 

· Using national and local statistics, identify key target audiences that social marketing activity should focus on

· Identify key behavioural influences among target audiences

· Review existing interventions for Stop Smoking Services

· Review potential key stakeholders for the project

· Preliminarily segment the target audience

 

 

 

 

Experiences and attitudes towards obesity: Exploratory research

Research objectives were to understand:

  • Current behaviour around diet and activity
  • Attitudes to losing weight
  • Needs/ preferences about initiatives to help weight loss in Halifax: what should Healthy Halifax be?

Cancer symptom awareness among South Asian communities: Qualitative research

The research was conducted in two stages, as follows: 1. Stage one comprised strategic research into attitudes and beliefs about cancer among Indian, Pakistani and Bangladeshi people aged fifty to eighty. 2. Stage Two comprised creative development research, exploring the potential of different communications approaches to engage and motivate the Asian communities.

Attitudes and understanding of mental health among Afro-Caribbean communities in Islington: Qualitative research

This research was conducted to gain a deeper understanding of attitudes towards and knowledge of mental health among the African-Caribbean community in Islington Overall aims: • To understand attitudes towards and knowledge of mental health • To identify barriers to accessing mental health services • To assess existing and proposed interventions and their promotional materials The research objectives were to explore: • Awareness and understanding of mental health, including terminology • Stigma and discrimination • Awareness and use of services • Customer journeys • Reactions to possible in

Satisfaction with maternity services in London among seldom heard audiences: Qualitative research

Government policy outcomes for maternity are dependent on the successful engagement of and support provided to women and their partners before, during and after pregnancy and birth. Quantitative evidence suggests that satisfaction with maternity care is lower in NHS trusts in London than in other parts of England: in fact 19 of 27 of London-based trusts have been identified as ‘least well performing’.

NHS Health Check screening letter and leaflet: Qualitative research

To gain reactions to the letter and leaflet, and the alternative design routes; To provide guidance on developing these materials to maximise their effectiveness and impact among the target audience.

Hepatitis C: Creative development research targeting South Asian groups

Overall objective: To understand responses to the creative concepts.

More specifically, to identify:

Patient choice research amongst ethnic minorities: Qualitative research

The main research objective was to provide deeper insight into awareness and understanding of patient choice amongst different ethnic minority groups. 

More specifically, the research aimed to:

  • Map the patient decision making process from the point of referral to their actual hospital appointment
  • Explore views of the existing campaign message and information materials in terms of style, tone, language, channels, imagery etc.

Childhood obesity: Qualitative research with key ethnic minority groups

  • The primary research objective was to provide a detailed understanding of cultural issues and the impact of these on awareness, knowledge and attitudes towards healthy eating and physical exercise amongst the key ethnic minority audiences identified.

More specifically, there was a need to understand real behaviour with regard to eating a healthy diet and taking physical exercise and, in particular, understanding of:

1. Current awareness and understanding of: