If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

Sexual health campaign: Literature review

The research details current data on knowledge, attitudes and beliefs relating to sexual behaviour in adults aged 16-34 and uses this information to recommend the tone, content and preferred media route for the planned Sexual Health Campaign. Lifestyle data of different age groups, particularly in relation to risky behaviours, together with media consumption habits are discussed.

Comparative analysis of national information helplines

This report provides a comparative overview of results of a study designed to evaluate levels of caller satisfaction with four government helplines.

Comparative analysis of national information helplines

This report provides a comparative overview of results of a study designed to evaluate levels of caller satisfaction with four government helplines.

Sexual health campaign: Evaluation research

In May 2002, a programme of tracking research was commissioned to monitor the effectiveness of the Sexual Health campaign in the long term. The key objective of the research was to monitor the effectiveness of the campaign. This broad aim encompasses the following specific goals, to:

Sexual health campaign: Creative testing report

The research aimed to assess the communication approach of three potential creative routes. The specific objectives for the research were as follows:

  • To assess each creative route in terms of a number of creative parameters
  • To evaluate views of the primary audience and secondary audiences.
  • To provide recommendations for the creative route offering the most potential of achieving the campaign aims

Teenage pregnancy campaign: Creative development research

The overall objective of the research was to pre-test new creative materials designed for the campaign. The specific objectives were to evaluate and explore the creative materials in terms of:

Teenage pregnancy: Research report

The principle aim of this study was to develop key learnings about teenage sex, pregnancy, contraception and STIs that could be transferred and utilised in a successful communications campaign. More specifically:

Adult sexual health campaign: Evaluation research (wave 3)

In May 2002, a programme tracking research was commissioned to monitor the effectiveness of the Sexual Health campaign in the long term. The key objective of the research was to monitor the effectiveness of the campaign. This broad aim encompasses the following specific goals, to:

Satisfaction survey of 'sexwise' information helpline

This survey aimed to evaluate the current level of caller satisfaction and to compare this with the previous four surveys.

Teenage pregnancy strategy: Evaluation tracking survey

The Tracking Survey aims to monitor awareness of the media activities executed as part of the Government’s Teenage Pregnancy Strategy, and, in the wider context of the Strategy as a whole, to monitor progress towards the goals of the Strategy.